Things are changing around us. So is the meaning of rewards crowdfunding in our lives and, of course, businesses. In fact, it plays a very crucial role in transforming us today to us tomorrow. With the world confronting so many hard-nuts-to-crack-challenges, including social, economic, and environmental, we are waiting for something magical to happen.
These days, turn on the bad-box or go online to look for what's happening around, and what you find is sometimes very annoying and perturbing. Yes, a series of issues looking for quick attention and solutions are all decked up one after another, sometimes overlapping each other. Dealing with these unprecedented challenges is probably going to take something more than magic or miracle, maybe thousands of spells, as Zero to One, Peter Thiel's book reads.
All we need is magic and the power to create!
We need alchemy, sorcery, or whatever expression that fits in here. However, that does not mean that we should sit back and wait for the big names of the industries, the established ones with extensive financial resources to lead the herd. Red tape companies find it a hard time to come up with something challenging and innovative. They are so diligent in nurturing their own interest and defending their empire that they don't care about their momentum. Some examples for you -
Kodak, a world-famous camera giant, was making a fortune with its old-style photographic strips. The company refrained from going forth its principal source of revenue and found it hard to embrace digital photography.
Blockbuster, a well-known movie rental service provider, found it disagreeable to switch to online streaming by jeopardizing its entity.
So, when both these well-off companies were busy preserving the empire and enjoying every bit of it, other companies took the helm to get the world moving while leaving Kodak and Blockbuster under the dark clouds of bankruptcy.
The future is crucial!
We should not forget that the future of the world is so very crucial. And relying on incumbents blind-folded is not going to take us any further, and no miracle is going to happen to save the world. So, if not the ins, then who will spell the magic?
The small yet go-getter creators will churn the miracles. Unlike the well-established big names of the industry, the small ones, the startup creators do not confine themselves under the boundaries of their comfort zone. Because they don't have a well-built empire to rule upon, they break all the rims and push the status quo to another level rather than shielding it. So, creating a better tomorrow while accepting and tackling the challenges is not a hard nut to crack for the small creators.
We need conscious-producers!
Informed buying or conscious consumption is trending these days. People have become way more mindful about the services and products they buy because every cent they spend is more like a referendum for the world they want to be in. While conscious consumption is good, businesspeople should leverage this concept and transform themselves into conscious producers for excellent opportunities.
Moreover, conscious-producers can utilize their unique position to change this world into a better place to be. It is where rewards crowdfunding comes to the rescue to help conscious-producers to gain the momentum.
Is this notion too theatrical?
Crowdfunded devices and gizmos may be less likely to be relevant in light of the challenges the world is facing. However, there are plenty of rewards crowdfunding projects that have put a huge social impact, like from the angle of sustainability. Let's have a look -
The small creators who are trying to reduce waste from the planet -
- FinalStraw - It is a sustainable product startup that is into producing reusable and collapsible straw using silicone and stainless steel.
- Ocean Bottle - A reusable drinking bottle manufacturer that is funding plastic collected from the ocean.
The startups who are producing products sans harmful chemicals -
- Solidteknics - It produces non-toxic, long-lasting, and highly-conductive kitchenware.
- Wild - It is a company that is into making deodorants without any harmful chemicals.
Some crowdfunded projects offering a meticulous digital experience to the users -
- Traveler - It is a laptop-like writing device that allows writing and nothing else. Therefore, it is called a distraction-free tool.
- BoringPhone - It is a simple smartphone that allows you to do all useful stuff without any distraction.
The bottom line
Rewards crowdfunding is a miracle that is getting more and more people to break all boundaries and thrive outside the traditional ecosystem of employment. It is that medium which is allowing new creators to persevere their passions, which is opening new avenues for independent professionals. No wonders pieces like In Search of Israeli Cuisine, ABBA: The Complete Recording Sessions, etc. are made.
Rewards crowdfunding is powerful and matters a lot as it allows more people, new people, and small creators to create. Simply put, rewards crowdfunding is wow and can pose a significant positive impact on the world.
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